We manage the entire migration process, preserving your SEO equity, protecting your data, and handing you a Shopify store that performs better than the one you left behind.
A platform migration is one of the highest-risk moments in the life of an e-commerce business. Done carelessly, it can erase years of organic ranking equity and leave customers with a broken experience overnight. Done properly, it is a transformative moment, a new foundation that is faster, more scalable, and built to grow with you. We make sure it is the latter.
Every migration begins with a thorough audit of your current platform. We catalogue your existing URL structure, page authority, redirects, product and category taxonomy, customer data, and order history, so nothing important is lost or left behind in the move.
SEO preservation is built into every step. We map every existing URL to its Shopify equivalent and implement 301 redirects with surgical precision, ensuring that the ranking equity your site has accumulated transfers correctly. This is where most migrations fail, and where our attention is most acute.
Data migration covers your full product catalogue, customer records, order history, and where applicable, loyalty points, subscriptions, and gift card balances. We work with your current platform's data export tools and Shopify's import capabilities to ensure a clean, complete transfer.
Theme development and store configuration sit within our scope too. We work with existing Shopify themes, custom builds, and for brands that need it, headless Shopify Hydrogen implementations that prioritise performance and creative freedom above all else.
Post-launch, we monitor crawl coverage, indexation, organic traffic, and conversion rates closely to catch and correct anything unexpected before it affects your business. We do not hand over and disappear.
How long does a Shopify migration take?
Timelines depend on the size of your catalogue, the complexity of your current platform, and the scope of any design or development work involved. A straightforward migration from a platform like WooCommerce or Magento with a clean data set typically takes four to eight weeks. Larger, more complex migrations, especially those involving custom functionality or headless builds, take longer. We will give you an accurate timeline after an initial discovery call.
Will I lose my Google rankings when I migrate?
Not if the migration is handled correctly. Ranking loss after a migration is almost always the result of broken redirect chains, changed URL structures, or missed canonical configurations. Our process is built specifically to prevent this. In many cases, clients see ranking improvements after migration because Shopify's performance and technical SEO foundation is stronger than the platform they moved from.
Which platforms can you migrate from?
We have experience migrating from Magento, WooCommerce, BigCommerce, Salesforce Commerce Cloud, VTEX, and bespoke custom-built platforms. If you are on something less common, get in touch and we will assess feasibility before committing to a scope.
Do you offer ongoing Shopify support after migration?
Yes. Many of our e-commerce clients continue with us post-migration for ongoing CRO, SEO, analytics, and paid media support. A well-migrated store is the starting point and continuous optimisation is how you compound the gains from it.
Your platform is the engine everything else runs on. A migration handled without care can undo years of hard-won SEO progress and disrupt the customer experience at the worst possible moment. Handled with precision, it sets you up for a decade of stronger growth on a platform that is built for the scale you are aiming for.
